Winter Solstice

Monday, January 30, 2023

Does Jesus really need an ad campaign at the Super Bowl?




'He Gets Us' organizers are spending $20M to promote Jesus during the Super Bowl.


Yes, $20 million is being spent to promote Jesus during the Super Bowl as part of a three-year, billion-dollar campaign to rebrand the biblical savior. 




A group of donors seems to think that spending millions of dollars is what’s needed so people will rediscover Jesus.

The commercials run under the banner “He Gets Us.”

The ad series spotlights Jesus as someone who is patient and loving and understands the human condition, especially as society gets more divided. 

We thought the Bible covered all that…